Issue #7

BSTA Weekly Report – 29th November 2025

Record art sales, luxury real estate battles, and billion-dollar garages: Kahlo, Hokusai, Bond Street, Klimt, McLaren and the world’s rarest watches all collide in a single week of global market shifts. A lens on how culture, capital, and influence continue to redraw the luxury map

November 2025
BSTA Weekly Report – 29th November 2025

BSTA Weekly Report – 29th November 2025


The most important news selected by the BSTA editorial team for this week.


Authors: 

• Costanza Franzinelli Socini Guelfi.

• Matteo Loggia.

• Guia Roberta Moretti.

• Alice Oliveri del Castillo.

• Marilyn Shi.


Frida Kahlo’s Record-Breaking Sale Shakes the Trophy Art Market


Frida Kahlo has once again rewritten art-market history: her self-portrait The Dream (The Bed) soared to $54.7 million at Sotheby’s, setting a new world record for any artwork by a female artist. As reported by The Guardian, the sale was met with intense anticipation, marking a defining moment in the trophy-asset sphere as collectors chase culturally iconic masterpieces.


According to CNN, the painting’s value is rooted in its deep autobiographical symbolism – an intimate blend of surrealism and personal suffering that has come to define Kahlo’s legacy. The work, rarely seen on the market, drew rapid bidding from collectors across continents, each eager to secure what experts describe as one of the most significant Kahlo pieces still in private hands.


The Wall Street Journal highlights that the record-breaking price not only affirms Kahlo’s standing among the most coveted modern artists but also reflects a broader shift in collector behavior: a growing willingness to pay top-tier premiums for works by historically underrepresented artists. Analysts noted that this sale could influence upcoming auction seasons, pushing valuations for female artists to new heights.

 

"El sueño (La cama)" became the most expensive piece of art by a woman when sold at Sotheby's in New York.

Source: CNN (2025)

 


From Courtroom to Auction Room: The High-Stakes Sale of Japan’s Masterpieces


Source: ARTnews (2025)


Last week, Sotheby’s Hong Kong sold the iconic woodblock print The Great Wave: Under the Wave off Kanagawa for a record-breaking $2.8 million. The sale was part of a major auction sponsored by Japan’s Okada Museum of Art, organized to help its founder Kazuo Okada settle a $50 million legal debt. The event not only made headlines for its financial scale, record-breaking numbers and elegance, but for what it revealed about the role of art as both cultural treasure and financial safety net.


Sotheby’s Hong Kong hosted the high-profile auction that featured 125 artworks from Japan’s Okada Museum of Art. The collection was put on the market because the museum’s founder, Kazuo Okada, needed to resolve an outstanding legal liability, prompting the sale of some of the institution’s most valuable holdings. According to reports, the entire auction generated $88 million, attracting collectors from across Asia, Europe, and North America. Among the most notable pieces were works spanning Japanese antiquities, Buddhist sculptures, ukiyo-e prints, and Edo-period cultural artifacts, demonstrating not only the breadth of the museum’s collection but also the immense global demand for historical Japanese art.


Katsushika Hokusai’s The Great Wave: Under the Wave off Kanagawa remains one of the most iconic images in global art history. Produced in the early 1830s as part of the Thirty-Six Views of Mount Fuji, it depicts a monumental wave poised above fishermen as Mount Fuji sits in tranquil contrast. Seen everywhere from museum galleries to bedroom walls, the print has become one of the most familiar images in Japanese art. Its wide recognition helped drive its recent success at Sotheby’s Hong Kong, where an unusually pristine impression sold for $2.8 million, underscoring both its rarity and enduring appeal.


The sale of The Great Wave highlights a broader purpose: the rise of art as a trophy asset. Unlike common consumer goods, trophy assets tend to gain value over time. Their worth is shaped not by utility, but by rarity, historical importance, and cultural prestige. For wealthy individuals and institutions, these assets serve as a reliable store of value, one that can be liquidated during times of financial stress. In the case of the Okada Museum, the collection’s value functioned as a financial buffer. When legal challenges created a $50 million burden, the artworks became a safety net, enabling the institution to settle debts without dissolving entirely. This demonstrates how trophy assets can simultaneously act as economic instruments, bridging the worlds of art, finance, and global investment.


The recent Sotheby’s Hong Kong auction demonstrates how art can move beyond its role as a cultural artifact to become a meaningful financial asset. It also shows that great artworks remain active forces in the present, shaping both cultural conversations and economic decisions. Ultimately, the auction reminds us that masterpieces endure not only for their beauty, but for their ability to stay relevant, stir emotion, and even offer support in challenging times. 


New Bond Street Replaces Montenapoleone as Most Expensive Retail Corridor


Image Source: Getty


As Black Friday looms around the corner, Cushman & Wakefield has also released its annual Main Streets across the World Report. From AI to wellness to tariffs, retail continues adapting to new conditions. 

 


London’s New Bond Street has overtaken Milan’s Via Montenapoleone and New York’s Fifth Avenue as the world’s most expensive retail destination. This was due to 22% rental growth YOY while rents in the other two locations remained flat. Stronger depreciation of the U.S. dollar against the British pound was a second driver. Oscar Freire Jardin in Brazil moved up seven places from 41st last year to 34th this year, and Fashion Street in Budapest is a new entry this year having overtaken Váci utca to be the city’s most expensive street. Movements down the rankings were minimal and limited to three cities: Grand Rue in Luxembourg City, Masaryk in Mexico City, and Jakarta’s prime retail district all dropped three places.


While New York’s Upper 5th Avenue remained flat over the year, the neighbouring locations of Madison Avenue and Soho both recorded growth of over 8%, with 30% to 50% rent discounts to Upper 5th. The city’s $400 million redesign, featuring wider sidewalks and more greenery, is the avenue more pedestrian-friendly. Seattle and Chicago have recently encountered economic headwinds through softer growth and rising unemployment, reflected in rents lowering by approximately 13%. In Canada, most locations posted rental declines in 2024, but Montreal, Toronto, and Vancouver all moved positive this year, as vacancy tightens.


The Asia Pacific brings mixed results: headline growth of 2.1% hides a range of different trajectories. The standout performers in the region have been the Tier 1 cities in India, led by the Galleria Market precinct in Gurgaon, which recorded an impressive 25% rent growth over the past year. Connaught in New Delhi and Kemps Corner in Mumbai also saw rents from 14% and 10%, respectively, as retail across India premiumizes along the rapid rise in household wealth. In Tokyo, robust rent growth was recorded in Ginza and Omotesando, rising by 10% and 13%, respectively, while rents remained flat in Shinjuku. More modest growth was recorded for Orchard Road in Singapore and Sydney’s Pitt Street Mall. With prime space occupancy above 98% in Tier 1 malls, competition is fierce despite Hong Kong seeing signs of revival, and the growing importance of Ginza and Myeongdong. Orchard Road’s focus on sustainability, public space enhancement, and experiential retail is transforming shopping. Economic headwinds across Greater China and parts of Southeast Asia lower rents: in mainland China, lower domestic consumption has kept inflation in check, while weak tourism in Southeast Asia has compounded challenges, further exacerbated by wider economic uncertainty. Hanoi experienced the steepest declines over the year of almost 7%. 


The global economy entered 2025 in comparatively healthy form, with inflation under control and central banks across the world had started to pivot from restrictive monetary policy to a more accommodative stance through interest cuts. The hard shift in economic policy announced by the Trump administration in early April, marked by the imposition of tariffs on all of the U.S.’ global trading partners, triggered unprecedented levels of economic uncertainty and a sharp decline in confidence. Economic growth is slowing around much of the world as the impacts of tariffs and weak consumer sentiment have taken hold. Economies that are particularly trade-exposed and with weak domestic consumption have been impacted the most. Conversely, economies where domestic consumption has remained robust or where it has been supported by tourism expenditure, such as in southern Europe, have performed more strongly. Despite this weaker economic backdrop, positive retail sales growth has been recorded across most of the world. There has been some stabilisation in confidence, and while growth is expected to stay sluggish in the near term, inflation remains largely under control. In the U.S., a cautious stance on rate cuts has given central banks flexibility to implement further reductions, if needed, to boost growth.


The retail store remains a key component. Mango has introduced digital fitting rooms, where customers can select their music and lighting to create a personal experience. Pop-ups have continued to evolve and become even more “Instagrammable” to build wider brand growth and deeper consumer penetration. Group experiences have also seen a significant rise. RH (Restoration Hardware) is renowned for its high-quality restaurants, while brands like Coach and Hugo Boss have opened exclusive cocktail bars and champagne cafes. Meanwhile, Audemars Piguet (AP) continues to add more AP House private client lounges across the world. Luxury brands in Europe, such as Kering, have acquired an estimated US$9 billion in landmark properties since 2023. While the capital investment is considerable, the key benefit is the ability to secure long-term control over the site, moving the risk from leasing costs and competitive tension to carrying real estate on the balance sheet. However, the availability of prime sites is limited, often tightly held, and many retailers may be unable to make such significant investments outside of their core business of retailing. For these retailers, they will need more innovative strategies to unlock off-market opportunities to secure new premises such as repurposing and restoring historical buildings to create new, iconic retail destinations.


By leveraging AI and internal data like purchase histories and online search behaviours, retailers can craft detailed customer personas based on their social media habits, enabling the creation of hypertargeted campaigns to drive more engagement and boost conversion rate. For example, Louis Vuitton has developed an AI chatbot that delivers individualised fashion advice. Similarly, “Nike By You” allows for custom sneaker creation. Beauty and fashion brands have provided augmented reality technology to customers to allow virtual make up and jewellery testing. Retailers are moving beyond traditional measures such as population density, foot traffic, and spending power to more granular analysis—now, journey mapping offers invaluable insights into how shoppers navigate a space. When combined with data on dwell times, co-tenancy impacts, and brand alignment, it becomes a powerful tool for evaluating locations on the same or neighbouring streets, enabling retailers to strategically identify optimal sites. This can be done on a global scale to evaluate cities and multiple locations in those cities simultaneously, as portfolio expansion is now about being in the right places rather than the most, providing clearer parameters within lease negotiations, ultimately helping drive speed to market. Brands have taken more experimental approaches to retail space, using temporary setups to gauge market potential before fully committing to those markets, while others have used franchising models, showing how luxury retail continues to adapt to ever-changing dynamics. 

 

A Modern Icon at Any Price: Klimt’s Portrait Sets a New Benchmark


In November 2025, Sotheby’s New York achieved a landmark result with the sale of Gustav Klimt’s Portrait of Elisabeth Lederer, which reached an astonishing 236.4 million dollars including fees. This price set a new auction record for a work of modern art and became the second-highest price ever paid for any artwork at auction. The sale not only confirmed Klimt’s enduring appeal but also demonstrated the extraordinary strength of the top end of the art market, even in a period marked by economic caution.


Source: The Art Newspaper (2025)


Painted between 1914 and 1916, the portrait is a striking example of Klimt’s mature style. The young Elisabeth Lederer is depicted in a richly patterned robe, surrounded by an intricate decorative background that reflects the artist’s fascination with Japonisme and the ornamental vocabulary of the Vienna Secession. Klimt’s distinctive combination of elegance, symbolism, and psychological depth is especially evident here. The painting’s rarity also contributed to its exceptional value: only a small number of Klimt’s full-length portraits remain in private hands, and works of this scale and quality seldom reach the market.


The historical narrative behind the painting enhances its cultural resonance. The Lederer family were among Klimt’s most significant patrons, and their collection formed one of the most important ensembles of the artist’s work in early twentieth-century Vienna. During the Nazi era, the painting was confiscated along with many other artworks belonging to Jewish families. It was eventually restituted in 1948, a process that has become central to discussions on art restitution and cultural justice. Its subsequent acquisition in 1983 by Leonard A. Lauder, an influential collector and philanthropist, gave the portrait additional prestige. Lauder’s stewardship, which included lending the painting to major exhibitions, helped reinforce its reputation as a masterpiece of European modernism.


The auction itself took place at Sotheby’s newly inaugurated headquarters in the Breuer Building, adding another layer of visibility to the event. The sale was a highlight of the first major auction dedicated to the Lauder Collection, attracting global attention. Initially estimated at around 150 million dollars, the portrait triggered intense bidding from six participants. Over the course of nearly twenty minutes, competitive offers pushed the price far beyond expectations. The final result set multiple records for both the artist and the auction house, and it played a decisive role in the overall success of the evening.


Source: Corriere della Sera (2025)


Beyond its immediate financial impact, the sale of Portrait of Elisabeth Lederer reflects broader trends in the international art market. A small group of masterpieces continues to draw unprecedented sums, driven by a combination of rarity, impeccable provenance, and powerful historical narratives. These top-tier works function not only as cultural icons but also as highly coveted stores of value for private collectors around the world. Klimt’s portrait, with its fusion of artistic brilliance and compelling history, illustrates how aesthetic achievement and socio-political significance can converge to elevate a single work into a global symbol of cultural prestige.


In this sense, the painting’s record-breaking price goes beyond the art market itself. It reaffirms the enduring relevance of Klimt’s vision and highlights the continued interest in works that embody both artistic innovation and historical depth. The sale stands as a reminder that certain artworks carry meanings that resonate far beyond their material form, shaping conversations about heritage, memory, and the value we assign to culture in the twenty-first century.

 

Midnight Engines & Million-Dollar Lots: The Icons Sotheby’s Takes to Abu Dhabi for the 2025 Formula 1 GP


As the 2025 Formula 1 season concludes under the lights of Yas Marina, the world of luxury pivots just a few kilometers away to Saadiyat Island. On 5 December 2025, Sotheby’s and RM Sotheby’s will open the inaugural Abu Dhabi Collectors’ Week, a high-stakes stage for some of the most coveted trophy assets in global collecting.¹


Created in partnership with the Abu Dhabi Investment Office (ADIO), the event merges hypercars,

Formula 1 machinery, high-end art, collectible timepieces and one-off creations — a curated selection reflecting the new geography of wealth and elite collecting.²


Below is a breakdown of the headline lots, detailing their origins, current valuations, and projected trajectories.


Headline Lots


  • McLaren F1 (1994 – Chassis 014)

Often described as the greatest supercar ever built, the McLaren F1 has achieved near-mythical status among collectors.


Why It Matters


  • Only 64 road cars produced.


  • The first production car with a full carbon-fiber monocoque.


  • Powered by the legendary BMW S70/2 V12, widely considered one of the finest engines ever engineered.


  • Designed by Gordon Murray — a name that alone carries investment weight.


Market Estimate


Chassis 014 is expected to exceed USD 21 million, according to early specialist commentary.³

Over the past 15 years, F1 values have surged by +480%, consistently outperforming blue-chip art and the top tier of collectible watches.


Projection


Analysts forecast a medium-term (3–5 years) value of USD 25–30 million, with upward pressure for cars with low mileage, original paint, and complete provenance.



  • McLaren MCL40A – 2026 Formula 1 Car (Show Car + Race Car Delivery)

Arguably the most extraordinary entry in the entire auction: a 2026 McLaren Formula 1 car, never raced yet, sold together with its fully detailed show-car counterpart.⁴


Why It Is Unique

  • The winning bidder receives the official team show-car immediately.
  • In 2026, McLaren will deliver the actual race chassis used in the World Championship season.
  • It is extremely rare, almost unheard of, for a current-spec Formula 1 car to be sold before turning a wheel in competitive conditions.


Market Estimate


Projected between USD 3–6 million, depending on team performance expectations for 2026.


Projection


Historical data shows that F1 cars with notable season results can appreciate +20% to +60% within a few years. Should the MCL40A secure podiums or a win, the valuation could move into the USD 8–10 million range.



  • Ferrari F40 (Chassis 83249)

The Ferrari F40 is a cornerstone of automotive collecting and a staple of the “holy trinity” of modern classic supercars.


Why Collectors Want It


  • The last Ferrari approved by Enzo Ferrari himself.


  • 1,311 units produced, but only a small number have pristine “matching numbers” provenance.


  • The model is universally recognized as the archetype of the modern supercar.


Market Estimate


Standard, well-documented examples hover between EUR 2.5–3.2 million.

Chassis 83249, offered from an important private collection, is expected to exceed EUR 4 million.⁵

Projection


Analysts anticipate a +5–8% annual appreciation, positioning the F40 as a “blue-chip car asset” comparable to modern art in its value stability.



  • Pagani Zonda 760 Riviera (One-Off)

Few modern cars command the aura of the Pagani Zonda, and the 760-series sits at the top of that hierarchy.


Why It Matters

  • A genuine one-off, built to bespoke specifications.


  • Features the extreme 760hp configuration, making it one of the rarest Pagani models ever created.

Market Estimate


Expected to hammer between USD 4.5–6 million, according to early auction commentary.³


Projection

One-off Paganis have seen price increases of +110% in the past seven years.

Demand remains structurally higher than supply — a textbook hallmark of long-term appreciation.



Timepieces & Collectibles


In addition to its automotive centerpiece, Sotheby’s will offer a curated selection of watches and high-collectability items, including:


  •  Rolex Daytona “RCO” Paul Newman
  •  Patek Philippe 2499 (1st series)
  • Audemars Piguet Royal Oak A-Series


Estimates range from USD 250,000 to USD 3 million.


For buyers constructing multi-asset luxury portfolios, these watches often serve as diversification tools alongside automotive trophy assets.

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TROPHY ASSETS

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